Stern Pinball Press Release

STERN PRESENTS DALE EARNHARDT, JR. PINBALL MACHINE

September 5, 2007 - Dale Earnhardt, Jr. is one of NASCAR's most popular drivers today. Now Stern Pinball, Inc. follows suit with the Dale Earnhardt, Jr.™ Limited Edition Pinball, a six hundred, chrome-trimmed model. Designed by Pat Lawlor and his team at Pat Lawlor Design, Dale Earnhardt, Jr.™ Pinball features the high energy of NASCAR racing along with the fascination of Dale Earnhardt, Jr..

The Dale Earnhardt, Jr.™ Pinball features the Dale Earnhardt, Inc. red '8'® car along with the Budweiser marks. Stern offers two optional backglasses, one with Budweiser marks 830-5297-01, and another without Budweiser marks for those with alcohol sensitive locations.

A primary component of the Dale Earnhardt, Jr.™ Pinball is the racetrack that encompasses the entire playing surface. Energized by magnets, the loop sends pinballs racing around like cars racing around a track. Dale Earnhardt, Jr.™ Pinball also features a truck hauler that the player can launch a ball through along with a toy Test Car that the player can bang with the pinball.

Other features of the game include a voice over from Allen Bestwick, NASCAR television analyst for NBC, and recording artist Sammy Hagar's "I Can't Drive 55," a popular tune among NASCAR fans.

Two great pinball artists have combined their efforts on the Dale Earnhardt, Jr.™ Pinball art. John Youssi did the backglass, while Kevin O'Connor made the cabinet and playfield.

Gary Stern says, "We will make the #8 Dale Jr. Budweiser Pinball once and never again. We will make six hundred of the Limited Edition-no more."

Dale Earnhardt, Inc. (www.daleearnhardtinc.com) has won more than 100 races in NASCAR competition, including three Daytona 500s (2001, 2003, 2004). They have won 23 NASCAR Nextel Cup Series races, four NASCAR Busch Series Championships (1998, 1999, 2004, 2005) and two NASCAR Craftsman Truck Series Championships (1996, 1998). Their 2007 NASCAR Nextel Cup Series lineup includes Mark Martin, Aric Almirola and Regan Smith (01 Army), Paul Menard (No. 15 Menards), Dale Earnhardt Jr. (No. 8 Budweiser) and Martin Truex Jr. (No. 1 Bass Pro Shops). Jeffrey Earnhardt, the grandson of the late Dale Earnhardt and the son of Kerry Earnhardt, drives the DEI No. 1 NASCAR Busch East Series car. Trevor Bayne will run the complete USAR Hooters Pro Cup Southern Division in addition to three NASCAR Busch Grand National Busch East Series events.

The National Association for Stock Car Auto Racing, NASCAR, is the sanctioning body for one of America's premier sports, which is the second highest-rated sport on television, and has the most corporate involvement of any major sport. NASCAR sanctions approximately 1,800 races at 120 tracks in 38 states. Headquartered in Daytona Beach, FL, NASCAR also has offices in Concord, N.C., Los Angeles, New York, Toronto, and Bentonville, AR.

To get your own Stern DALE JR™ Pinball Machine(s), contact your nearest Stern Distributor.  You can also contact Jolly Backer at 708-786-7039 or by email.   You also contact Shelley Sax at 708-786-7030 or by email.

Click to learn more about Dale Earnhardt Jr. or NASCAR

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If you have any questions or comments, please contact us by email.

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